Unique Selling Proposition for Web Development Company in Dubai
Unique Selling Proposition plays an important role for
every web development company in Dubai and across the world. Different companies
have different USP keeping in mind the points of parity and points of
difference for their products.
For a digital marketing agency the following processes are
the USP-
1.
Maintaining
the industry standards as per the SDLC Norms –
SDLC stands for System
Development Life Cycle. It involves the following steps –
a) Planning
b) Analysis
c) Design
d) Implementation
e) Maintenance
2.
Stick
to Quality Service – This should be followed like an oath for every digital
marketing agency. The website which they are going to deliver must be quality
proof and as per latest trend and standard.
3.
The
Business Engagement Model Must be flexible in nature –
It is the model which is
built on the trust and collaboration between a client and an agency. The
website must be interactive, user friendly, must carry the responsibility of
the whole business unit as it is the front end or the face of the company. This
extends in relationship building between the client and firm.
4.
Follow
Non-Disclosure Agreements and Intellectual Property Rights –
Every company when it is
dealing with a client be it a web Agency must follow strictly the NDA and IPR
Norms. In Dubai it is strictly followed, and violation of it has a huge penalty
if the firm is proved guilty.
Quality Driven Attitude –
- The digital media agency must have the potential work power, must know about the latest technology and trend in the market
- All the activities must be client centric and with the right attitude
- Timely delivery must be the main objective as “Customer is God”
- 24X7 support base for the client and meet up with all the queries
- International standard qualified and trained manpower
Generally the Web development process has got two sides.
One is the Front End Development and the other is the Back End Development.
For the front end development the varied languages used
are HTML5, CCS3, JavaScript, AJAX Library, JQuery plugins, LESS and many more.
For the back end the development languages used are
Oracle, PHP, MySQL, JAVA, Python and many more.
Conclusion –
As you can perceive to maintain a good rapport with the
client and establish a long term relationship, unique selling proposition is
vital for every web development company. Follow the above guidelines so that
you can grow your company in the near future with a large elite client base.

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